Herbs for Kids was founded in 1990 by herbalist and expectant mother, Sunny Mavor. Sunny has been involved with botanicals for nearly fifteen years. She has counseled and taught about the joy of herbs at stores, schools, and symposiums across the nation. With a background as a practicing herbalist and in retail natural food management, she knew the difficulty of finding herbal products acceptable for children. She wished to create an alternative to alcohol-based, and most adult formulas often use herbs too strong for children.